New COOLPIX Announced Today

Along with the new DL range, today Nikon Australia has announced the addition of four brand-new camera models, the B700, B500, A900 and A300 to complete the 2016 COOLPIX series. Now with 4K video recording*1, superlapse movie creation*1 and Nikon’s newly launched SnapBridge for smartphone connectivity, these new COOLPIX models are designed to see users through a variety of photographic situations and diverse editing needs.
Elevating the COOLPIX user journey is the launch of SnapBridge, Nikon’s unique low-energy Bluetooth connectivity experience, which turns the COOLPIX B700, B500, A900 and A300 into powerful image creation devices with always-on smartphone connectivity. SnapBridge enables continuous and immediate transfer of images from the camera to a smart device as they are captured in real-time. This service comes with a host of features for added convenience such as the embedding of location and image credit information, synchronisation of date and time, automatic uploading of photographs to Nikon Image Space storage area, as well as remote shooting via a Wi-Fi® connection for shake-free shots. Users looking to re-live holiday memories or special occasions can also browse camera images, even when the camera is turned off.

The Nikon COOLPIX B700: The Ultimate Close-Up

From a landscape of majestic mountains, to portraits of family celebrations, the COOLPIX B700 presents an advanced balance of mobility, zoom performance and imaging technology with a vast zoom range. Classed as the most compact ultra-high-power 60x optical zoom, 120x Dynamic Fine Zoom*2 camera in its category, the B700 with 20.3 megapixels*3 backside-illumination CMOS image sensor, enables its owner to capture vibrant scenes and portraits in sharp detail, whether day or night. Captured moments are further enhanced by superior NIKKOR lens optics to ensure that subjects always look crisp and vibrant. With the incorporation of a Super Extra-Low Dispersion glass element, chromatic aberration is effectively reduced, and excellent image quality is maintained, even at a higher zoom ratio. Advanced users now also have greater freedom to experiment and edit their images with the camera’s ability to shoot in RAW format, with no impact on image quality. Combining technological refinement with lightning-fast performance, important moments are never missed.
Locking on to subjects is even faster with high-speed autofocus at approximately 0.09 seconds*4, aided by a prefocus function which enables quick focusing when the camera detects composition change and camera shake.
When tracking moving subjects such as football players or animals on the move, the enhanced Vibration Reduction (VR) performance with improved camera shake detection (and at a compensation effect equivalent to a shutter speed of 5.0 stops*5 faster) helps ensure images are sharp when shooting. Easy and handy operation to help users navigate the ultra-high-power zoom is made available with the Snap-back Zoom and Side Zoom control buttons. Be it filming travel escapades, or exciting sporting adventures, the B700 comes with an extensive suite of stand-out video features for the aspiring movie-maker. Advanced 4K Ultra-High-Definition movies with stereo sound are quick and easy to create in 3840×2160/30p format, resulting in vibrant videos with sumptuous details. Features such as a dedicated movie-record button, still image capturing and push autofocus function during movie recording further simplify the moviemaking experience for everyday users. HDMI support is also available in the B700, allowing the direct playback of video creations for immediate enjoyment on bigger screens.
The B700 also sees the introduction of a new “Superlapse” movie function for selected models in the 2016
COOLPIX line-up. With this feature, still images saved from a recorded movie are automatically stitched into a 30
or 25fps fast-motion movie, even while recording in motion, allowing the user to experiment with creative
composition or changing landscapes. In addition, bustling cityscapes or picturesque sunsets can be put together
for an impressive time-lapse creation with the quick selection of a shooting scene.
Creative image making is embraced with an array of versatile and intuitive editing and post-processing
functions. For celebrations with extra sparkle, Multiple Exposure Lighten is a new function for photographing
light trails. The camera automatically combines two or more images taken with interval-timer photography, for
the best shots of fireworks, star trails and flying aircrafts. Another new feature, Creative Mode, enables users to
use preset modes such as “Light”, “Depth” and “Classic”, which come with pre-adjusted options such as an appropriate aperture, contrast and colour reproduction before shooting, for a unique visual narrative for every shot.
Wrapping up the camera’s features is an exterior inherited from a SLR camera, marrying both style and function. An electronic viewfinder, equipped with an eye sensor, ensures a stable shooting position and easy switching between monitor shooting and viewfinder operation. The camera’s vari-angle TFT LCD monitor allows for convenient shooting from high and low angles, with clear visibility even under direct sunlight. Additionally, a premium body construction is conveyed by the camera’s refined styling and high quality textures, for secure yet comfortable handling.

Availability – April 2016

The Nikon COOLPIX B500: Intuitive Creative Expression

Superb user functionality meets high-powered zoom in the new COOLPIX B500. Conveniently-sized with no compromise on image quality, the versatile B500 supports the reliable image capture of life’s best moments, from pet photography, graduation celebrations, to exciting getaways. With 40x optical zoom and 80x Dynamic Fine Zoom*2, vast vistas and precise close ups become a breeze to capture, all in a convenient size that is both functional and easy to handle for everyday use.
For indoor celebrations or concerts, the camera handles low-light shooting with ease, reproducing fine details and excellent contrast with 16.0 effective megapixels*3 and a backside-illumination CMOS sensor, aided by a high performance NIKKOR lens. Travelling nomads will also be able to enjoy crisp, sharp images with the camera’s high-performance Vibration Reduction (VR) that comes with a compensation effect equivalent to a shutter speed of 3.0*6 stops faster. The function comes in handy when capturing exciting festivities or landscapes in the pursuit of new adventures.
With a new mode dial, users can switch easily between 10 of the camera’s most frequently used functions such as Scene Auto Selector, Smart Portrait Mode and Backlighting for a quick operation. Enhancing the enjoyment of shooting with the B500, is a wide-viewing-angle TFT LCD tilting monitor to aid in unique composition styles from a variety of angles, be it at a pet’s eye level or looking out above a crowd. During the use of the camera’s telephoto zoom, subjects outside of the framing can be recaptured instantly with Snap-back Zoom, which shifts the zoom position to wide-angle for a broader field of view. Side Zoom Control also allows users to control zoom while holding the lens barrel securely as to prevent unnecessary camera shake.
Popular features have also been improved, with new ones enabling users to edit and create their own visual masterpieces. Glamour mode has been integrated with Smart Portrait Mode, adding a host of intuitive features, such as “Smile-timer”, “Blink-proof” and “Self-collage”. A new Creative mode also allows users to use pre-set effects for up to 36 creative options. Users can further adjust the settings of various effects to enhance the tone, brightness and saturation of the images through easy-to use menus for immediate sharing on social media.

Availability – April 2016

The Nikon COOLPIX A900: Masterpieces Made Easy

Made for travellers, the A900 is the perfect small camera to slip in the backpack or pocket of a user on the go. With 35x optical zoom and 70x Dynamic Fine Zoom*2, the A900 ensures that the user is always poised to capture the perfect shot, whether watching the sun set on a beach, or dancing in a street carnival. For those looking to capture the tiniest of details on their travels, the A900 also achieves sharp focus even in macro mode at a distance of approximately 1cm. With the camera’s 20.3 effective megapixels*3, backside-illumination CMOS image sensor and high-performance NIKKOR lens, all these adventures can be captured with rich and remarkable detail, even in low light.
Shooting on the move can be tricky, be it from the back of a camel or on a tour bus. Hence, the A900 is equipped with a high-performance VR that works effectively to reduce camera shake even when using the camera’s 35x optical zoom. For still images, the Lens-Shift Vibration Reduction (VR) and electronic VR work in tandem to create beautiful, sharp images, providing an effect equivalent to a shutter speed 4.0 stops*6 faster, making it useful when photographing activities involving children, sports or pets. Snap-back Zoom also aids functionality during telephoto shooting by switching to wide-angle with the press of a button, allowing subjects that have been lost in the framing to be re-captured instantly. Releasing the button allows the user to revert the zoom back to its original telephoto position.
Great photos become a breeze with a suite of functions to aid image capture. For greater convenience and ease-of-use, the A900’s design incorporates Mode and Command dials. The former allows mode selections of Programmed auto, Shutter-priority auto, Aperture-priority auto and Manual while holding the camera in shooting position. The latter enables options such as exposure control, scene mode changes, and movement of autofocus area when autofocus area is selected during shooting.
For situations that call for video creation, the camera excels with 4K UHD video recording with stereo sound. High-definition movies with resolutions up to 3840×2160/30p are available, along with the ability to take high-quality still images during playback. A brand new “Superlapse” function has also been introduced in addition to time-lapse capability for unique movie expressions that blend changing landscapes and unique perspectives for sharing. Useful for vloggers and those who prefer to shoot without a tripod, the camera’s 4-Axis Hybrid VR also helps to effectively reduce the effects of camera shake during video creation.
Image creation is made fun and simple with a suite of intuitive tools to use during and after shooting. A new Creative mode allows the selection of various presets to create a personalised feel that matches the user’s preferences, enabling up to 36 unique options. For dramatic images of light trails, Multiple Exposure Lighten is introduced as a clever new feature that combines multiple images taken with interval-timer for beautiful images of light trails and fireworks. Glamour Mode has also been integrated into Smart Portrait Mode, with an even wider selection of intelligent options such as “Blink-proof” and “Smile-timer” to help subjects look their best.

Availability – April 2016

The Nikon COOLPIX A300: Stylish and Social

Everyday photography is made chic and stylish with the new COOLPIX A300. Encased in a premium aluminum body, the A300 with 8x optical zoom and 16x Dynamic Fine Zoom*2 features a thin and lightweight design, making it a capable pocket-sized companion for capturing holidays, special occasions and everything-in-between. Accompanied by 20.1 effective megapixels*3 and a wide-angle 25mm (35mm format equivalent) NIKKOR lens, high image quality and reliable performance is assured for snaps at barbecue parties or even café-hopping visits.
When using optical zoom or shooting on the move, the camera’s high-performance Vibration Reduction (VR) effectively reduces camera shake for an effect equivalent to a shutter speed 3.0 stops*6 faster for sharp, crisp
images, even without a tripod. Additionally, a focus distance of approximately 2cm for macro photography allows users to get closer to their subjects to capture the tiniest of details.
The A300 is also equipped with Target Finding autofocus (AF) to ensure that desired subjects are always in focus. For video creation, HD movie recording is available in 720/30p format with a simple press of a dedicated movie-record button. Users with a preference for handheld shooting are supported by a 4-axis Hybrid VR system which aids in reducing the effects of camera shake for perfectly preserved video memories.
Designed for intuitive use, the A300 is packed with an array of features to aid users looking to create their desired shots. Guiding them through the camera’s myriad of features is a new “Help” function, which automatically displays explanations on various camera functions. During shooting, a Scene Auto Selector automatically identifies the optimum camera configuration for up to 10 scenes in various conditions, from backlit spaces, to portraits at night. Selecting the Panorama Assist mode allows the effortless capture of picturesque scenery without the need for time-consuming post-editing work, and perfect social media-ready selfies are made easy with a multitude of face retouch options available during shooting and playback using the Smart Portrait Mode and Glamour Retouch.

Availability – April 2016



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