Nikon SnapBridge Announced

Nikon have always had a desire to produce innovative technologies and SnapBridge is reflective of exactly that.


Building on its heritage of pushing the envelope for innovation in the imaging field, Nikon has once more raised the bar, with the Bluetooth-powered connectivity of SnapBridge providing photographers with a wealth of convenient and connected services. This technology signals Nikon’s focus on building innovations across its software to effectively establish the camera as part of the ecosystem of personal devices.

Snapbridge via Bluetooth low energy enables continuous and immediate transfer of images from the camera to a smart device as they are captured in real-time. This is achieved automatically without a need to activate image transfer from the camera, while also keeping power consumption low for both. Users can also continue to enjoy mobile internet connectivity during image transfer, allowing them to check their email of access social media even as their photographs are being synced between devices.

“In today’s connected world, Nikon understands the importance of allowing our users to communicate as easily as possible. Nikon’s new SnapBridge has taken advantage of the developments in Bluetooth connectivity to increase speed and ease of use in immediate photo sharing,” said James Murray, Director of Sales and Marketing, Nikon Australia. “This innovative software enhances the user experience, allowing them to share their exciting adventures with family and friends as they happen across their smart devices.”

SnapBridge will be a standard feature in almost every new Nikon camera from 2016 onward.

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1 comment

  • Stevles says:

    Oh look at that: Nikon released a feature that they thoroughly refused to accept when Sony came out with it years ago on their MILC’s. Don’t worry though, it’s a revolutionary new technology apparently.. And it’s even got the fancy name to show for it!

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